A multi-layered website supporting client services, teaching, and digital offerings during an active period of transition.
Context
Ara Parisien’s work spans private client sessions, teaching, and authored content. The initial site was designed to support direct booking for her services while also housing courses and a member platform as her digital offerings expanded.
Focus
- Supporting client bookings through a clear, approachable structure
- Accommodating layered offerings without overwhelming visitors
- Preparing the site for an upcoming shift in platform architecture
Outcome
The current site continues to support Ara’s client-facing work while her courses and membership offerings transition to a dedicated platform—allowing each part of her business to be supported more clearly in its next phase.